字幕组成品列表（Beta）
  • 写在前面
  • Android 平台
    • Game On! 游戏开发系列 - 031
      • Pie Noon - 1503060393
      • The Death of Base Game Activity - 1504030543
      • Surviving OpenGL Context Loss - 1504030546
      • WebP for Game Devs - 1504030547
      • Saved Games In-Depth (Part 1) - 1504070556
      • Saved Games In-Depth (Part 2) - 1504030548
      • Smaller Flipbook Textures with CRABBY - 1504030544
      • Google Tag Manager - 1504030545
      • Flatbuffers - 1505050794
      • Achievement Point Pointers - 1505050796
      • Frequency Scaling - 1505050797
      • Meet the Management APIs - 1501140367
      • Y U Ship Broken Games - 1505050795
    • Android 性能优化 - 088
      • Garbage Collection in Android - 1503170425
      • Performance Cost of Memory Leaks - 1503170424
      • Rendering Performance 101 - 1501130351
      • Understanding Overdraw - 1501130352
      • Understanding VSYNC - 1501130353
      • Tool - Profile GPU Rendering - 1501130354
      • Why 60fps? - 1501130355
      • Android UI and the GPU - 1501130356
      • Invalidations, Layouts, and Performance - 1501130357
      • Overdraw, Cliprect, QuickReject - 1501130358
      • Tool - Memory Monitor - 1501130363
      • Battery Performance 101 - 1501130364
      • Understanding Battery Drain on Android - 1501130365
      • Battery Drain and WakeLocks - 1501130366
      • Memory Performance 101 - 1504170661
    • I/O 2014 Android 开发专题 - 089
      • Activity Transitions - 1504020505
      • Building Apps For Android TV - 1504020520
      • Building great Android media experiences - 1504020510
      • Building a quality app from start to finish - 1504020515
      • App Indexing API - 1504020507
      • What's new in WebView - 1504010484
      • Bluetooth Low Energy - 1504010486
      • Building impressive Android media experiences - 1504010493
      • The next Generation of Authentication - 1504020497
      • Don't Alpha That Pixel! - 1504020523
      • NFC + HCE Your phone in an interactive world - 1504020509
      • Demystifying encodes and decodes of WebM - 1504020521
      • Google Cloud Messaging - 1504020524
      • Getting your Game on the Big Screen - 1504020518
      • I hear you like realtime memes - 1504020511
      • Offerize your App - 1504020506
      • Using the Android Job Scheduler - 1504020504
      • From Holo to Material - 1504020526
      • Under the Hood of Android Auto - 1504020501
      • Isolation for Android App Developers - 1504020498
      • Android Work - 1504010496
      • ExoPlayer: Adaptive video streaming on Android - 1504010489
      • Sample rates and resampling: Why can't we all just agree? - 1504010488
      • Drive Android API - 1504010485
    • Android Studio - 004
      • Layout Editor (Ep 3, Android Studio) - 1503290479
      • Introducing Gradle (Ep 2, Android Studio) - 1503170426
    • I/O 2014 Android 分发主题 - 091
      • Introduction to Google Play - 1504030534
      • Google Play: building your user community - 1504030535
      • Optimizing Apps for Education - 1504030536
      • Succeeding in Education Technology - 1504030530
      • Subscriptions Made Easy with Google Play - 1504030531
      • The world is your playground - go global with Google - 1504030533
      • Maximizing discoverability on Google Play - 1504030538
    • Android Auto - 003
      • Introduction to Android Auto - 1504130615
      • Android Auto Messaging - 1504130617
      • Android Auto Audio - 1504130616
    • Android Wear - 006
      • Designing for Android Wear - 1503210448
      • How We Customized Google Apps for Android Wear - 1503210450
      • Fullscreen apps for Android Wear - 1503210445
      • New Notification Features for Android Wear - 1503210446
      • Building Cloud-powered wearable Apps - 1503210449
      • An Introduction to Android Wear - 1503190435
      • Google I/O 2014 - Android Wear: The developer's perspective - 1503210442
      • Devoxx 2014 Interviews: Android Wear - 1503210440
      • DevBytes: Watch Faces for Android Wear - 1503210439
    • Android TV - 005
      • Using the Leanback library - 1504080588
      • Beach Buggy Racing Multiplayer with Nearby Connections (Play Services) - 1503060387
    • Android for Work - 106
      • Android for Work for Developers - 1503060390
      • App Configurations, Testing and Launchers - 1504110590
    • IO Bytes 2014 - Android - 066
      • Chrome Apps on Android and iOS - 1501080014
      • Perf Primer CPU, GPU and your Android game - 1501080017
  • Chrome 平台
    • IO Bytes 2014 - Chrome and Web - 067
      • Using the PageSpeed API - 1505070815
      • Fabulous Forms for the multi-device web - 1505070816
      • Testing multi-screen web pages - 1505070817
      • Responsive images today - 1505070819
      • Web Performance Testing at YouTube - 1505070828
      • Building sites for the multi-device web - 1505070820
      • Deep dive: Google Cloud Messaging for Chrome - 1505070827
  • Google 创业者资源
    • Coffee with a Googler - 012
      • Chat with Allen Huang of AndroidTV - 1503040384
      • Chat with Fred Chung about developer advocacy - 1503070395
      • Google Fit platform with Michelle Haq - 1503210443
      • Android Auto Product Manager Andrew Brenner - 1501120027
      • Chat with Francis Ma about Google Play services - 1501120028
    • Root Access For Startups - 077
      • What we learned building plug-ins for Android, with startup Magnet - 1503230453
      • How to use crowdfunding to your advantage, with startup Hale Devices - 1503280462
      • How to overcome customer objections when selling tech, with startup Guesswork - 1503280458
    • First Things First - 029
      • Getting started with Android: A crash-course in developing for Android - 1504120601
      • How to ask a question: conducting research for your startup - 1504120603
      • MVP Design Hacks: transform your hot idea into a validated prototype - 1504120602
      • Build something people want: Solving real problems - 1504120605
    • How I - 061
      • Use BigQuery to find my most valuable customers - 1504070573
      • Manage beta testing communities using Google Play - 1504070572
      • Use paper wireframing to build native prototypes - 1504070570
      • Used social media and $0 marketing to get 68 million users - 1504070568
      • Prep to fundraise with four questions - 1504070564
      • Validated my idea in 2 days (with no code) - 1504070562
      • Build open platforms on Android - 1504120596
      • Get cheap, automatic analytics for my business using BigQuery - 1504070571
      • Write press releases to get international media coverage - 1504070569
      • Test beta-product features using Google Apps - 1504070563
      • Use URL builder to measure ROI on social media - 1504070561
      • Use events to build DeadSocial's brand - 1504070557
      • Use BigQuery to visualize streaming data - 1503220452
      • Find, screen, and hire developers - 1503120406
      • Drive engagement with social challenges - 1504070558
  • 设计
    • DesignBytes - 017
      • Paper and Ink: The Materials that Matter - 1505050793
  • 云计算
    • DevBytes: Google Cloud Platform - 021
      • Powering the next killer app with the Google Cloud Platform - 1504210672
      • Introduction to Google Cloud Endpoints - 1504210675
      • The Beauty of Scale with Google Cloud Platform - 1504210678
    • Google Cloud Platform - Big Data - 105
      • GDELT & BigQuery: Understand the world - 1502200379
    • Uncategorized - 999
      • Introducing Google Cloud Platform Resources - 1501190370
  • Google 应用开发
    • Launchpad Online - 072
      • The Setup: Creating new apps using Google APIs - 1503190428
      • Listing your files in Google Drive - 1503190429
      • Customizing Google Analytics for your startup - 1503290473
      • The Launchpad Online series - 1503190427
      • Getting started with Google Analytics - 1503290472
      • Accessing Google Maps from a spreadsheet?!? - 1502220381
      • Change the world in 10 lines of code - 1503080398
    • Google Play Services - 054
      • Google Play services 6.1 - 1503290481
      • Google Play Services 7.0 - 1503200437
      • Google Play Services 6.5 - 1501080015
    • 谷歌地图 iOS SDK - 053
      • Maps Live: New Features in the Google Maps Mobile APIs for Android and iOS - 1504300777
    • Google 移动搜索开发 - 055
      • Is your app in the Google index? - 1504120598
      • Get more engaged users with Google Search for Developers - 1503070397
    • DevBytes: Google Cast - 020
      • Google Cast SDK for Android - 1504180666
      • Media Router Framework - Part 1 - Media Router API - 1504180667
      • Overview for Google Cast Receivers - 1504180664
      • Google Cast SDK for iOS - 1504180663
    • Getting Started with the Google Maps SDK for iOS - 035
      • Getting started with the Google Maps SDK for iOS, Part 1 - 1504270757
    • IO Bytes 2014 - Wearables - 070
      • Voice Driven GDK Glassware - 1505280836
    • Route 85 - 078
      • Introducing Route 85 - 1501120022
      • Quick Tip: Don't Default that Switch! - 1501190371
      • OpenInChrome on iOS, Part 1 - 1501120023
      • OpenInChrome on iOS, Part 2 - 1501120024
      • OpenInChrome on iOS, Part 3 - 1501120025
      • OpenInChrome on iOS, Part 4 - 1501120026
    • DevBytes 2014 - 019
      • Web Components - Template - 1505040789
      • Wearable DataLayer API - 1505050792
      • Using srcset for responsive images - 1505050790
      • The picture element for art direction - 1505050791
    • Uncategorized - 999
      • Sun Surveyor brings augmented reality to photographers using Google Maps APIs - 1504200668
      • Snappy travels with the Roads API - 1503060392
      • Easy Maps Apps in Java and Python - 1501140030
  • Google 广告平台
  • Polymer
    • Polycasts - 076
      • The Awesome Power of Auto-Binding Templates -- Polycasts #08 - 1502220382
      • Content Switcheroo with Core-Pages -- Polycasts #09 - 1502200380
      • Core Iconset -- Polycasts #02 - 1505040788
  • Web 平台
    • HTTP 203 - 062
      • Gotchas - 1501140368
      • Font Rendering - 1501080016
    • Web Components - 081
      • DevBytes: Web Components - Overview - 1504250709
  • 宣传视频
    • Uncategorized - 999
      • Google Developers - 1501150369
      • I/O Extended 2014 - Join me - 1502220383
  • Google 各类开发者会议
    • 2014 Chrome 开发者高峰会议 - 009
      • Keynote - Chrome Dev Summit 2014 (Darin Fisher) - 1503120407
      • TLS All the Things! - Security with Performance(Chris Palmer) - 1503140412
      • Let’s build some apps with Polymer!(Rob Dodson) - 1503150415
      • Day One Closing Remarks(Sundar Pichai) - 1503150417
      • Chrome Leadership panel - 1503160422
      • Fundamentals of Mobile Web Development(Matt Gaunt) - 1503150416
    • 2015 游戏开发者大会中 - 039
      • FlatBuffers - 1504150640
      • Games for Google Cast - 1504150637
      • Top 10 Things Android Game Developers Should Know v 3.0 - 1504150643
      • Automate Publishing for Google Play APIs - 1504150639
      • 3 Game Design Mistakes You're Making - 1504150636
      • Android TV - 1504150638
      • How to Go Viral Without Really Trying - 1504150641
    • Devoxx 2014 Interviews - 024
      • What's new in Android 5.0 Lollipop - 1504260740
      • Android Tools - 1504260743
      • BigQuery and user-defined functions - 1504260744
    • IO Bytes 2014 - 065
      • Dart in Google Cloud - 1505070810
      • Big genomic data on Google Cloud Platform - 1505070811
      • Easy International Checkout with Chrome - 1505070802
      • Google developer tools and APIs for iOS - 1503190436
      • Whet your appetite with IO Bytes - 1501080021
    • PlayTime@Shanghai - 095
      • 主题演讲 Chris Yerga - 1504060549
      • 如何成功地开发你的应用 Ellie Powers - 1504060550
      • 在Google上营利 Brahim Elbouchikhi - 1504060551
      • Playtime Shanghai event sizzle reel - 1504070552
    • Project Google I/O 2015 - 098
      • Project Tango Mobile 3D tracking and perception - 1506120857
      • Democratizing Education - 1506120868
      • Improve your Android app’s accessibility - 1506120864
      • Google Cloud Messaging 3.0 - 1506120844
      • Developers connecting the world through Google Play - 1506120862
  • 开源开放技术
    • Compressor Head - 013
      • The Trailer, Season 2 - 1503060385
      • Behind the Scenes - 1503210441
      • Arithmetic Compression (Ep 5, Compressor Head) Google - 1503070394
      • Introducing Compressor Head - 1502120372
      • Episode 1 (Variable Length Codes) - 1502120373
      • Episode 2 (The LZ77 Compression Family) - 1502120374
      • Episode 3 (Markov Chain Compression) - 1502120375
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  • 解说词中文版：

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  1. Google 应用开发
  2. Launchpad Online - 072

Getting started with Google Analytics - 1503290472

PreviousThe Launchpad Online series - 1503190427NextAccessing Google Maps from a spreadsheet?!? - 1502220381

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视频发布时间

2015年3月23日

视频介绍

Are you using Analytics in your startup? Where else can you get info on where users come from, where they drop off your app or website, how long your pages take to load, and insights on what marketing efforts are effective? Developer Advocate Andy Granowitz walks you through what the tool has to offer.

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解说词中文版：

嗨

我是Andy Granowitz Google Analytics的开发技术推广工程师

今天 我来讲一讲一些关于Google Analytics的东西

你可能以后会用到它

Google Analytics是一个收集并能够分析

用户互动情况的工具

总的来说 这个工具的诞生改善了用户的互动情况

并会提升你们的业绩

Google Analytics是一个免费的工具 在移动端和网站方面都很受欢迎

不仅如此

你还能用Google Analytics分析出用户在离线时的重要举措

不论是处理什么样的任务

人们都异口同声的赞同Google Analytics的实用性 比如说营销人员

营销人员会用Google Analytics来优化广告系列

并推断出哪种渠道路径是最佳的

设计师不仅能用Google Analytics来了解

用户对他们的网页或者应用的感兴趣程度

还能看出他们新设计的界面反响如何

前端开发者利用Google Analytics的功能来

计算页面加载时间 无效链接或者404页面数

因JavaScript引起的错误 等等

有这么多人在使用这款工具 我也强烈建议

让你的团队里的每个成员都能够接触到

Google Analytics 这样他们就可以在其中

各展所长 并深入钻研数据

很少一部分人能够接触到并知道如何操作数据仓库分析系统（siloed data analytics systems ）

这个系统只会定期产生静态报表

在Google Analytics之上操作该分析系统 就会方便很多

在Google Analytics上的全部数据

你随时都能获取的到

对定期数据分析 实时数据分析等接口的支持

都做得很好

需要说明的是 假如有一些敏感的数据

比如销售额 营销成本这种不想让团队中每个人都看到的数据

你可以将Google Analytics

一部分内容设置权限

不过Google Analytics还是能给大多数人

提供他们想要得到的数据的

弄清楚业务的首要目标

并将其渗透到数据分析中去

是很重要的

举个例子 假设你们的目标是想赢得客户

或者让更多的人注册成为会员

这需要一些确切的指标来进行量化 这样你才能知道要朝哪个方向努力

用户注册总数当然得要考虑

还需要考虑到诸如内测用户数据

页面的重复访问数 用邮箱注册的用户数

等等

这些指标对了解并预估

用户不同的操作所带来的效果 或者你们对某处进行修改之后的反响

都还是很有帮助的

你可以用Google Analytics来做这种类似的分析

并看一看你针对这些指向成功的指标

做出的改变能引起多大的变化

所以请务必花点儿时间好好想一想

你们业务的最终目标是什么

想一想你们的网站或者应用

或者你们运营的科技产品的目标到底是什么

之后还要考虑为优化你们的产品而列出的

明确的可量化目标是什么

事实上你可以告诉Google Analytics你们的目标

接下来Google Analytics会帮助你们充分优化这些目标

在Google Analytics上如果谁达成了一个目标

这被称为goal conversion（目标兑现）

接下来的视频会介绍更多重要的内容

来教你第一次使用Google Analytics时都应该注意哪些事情

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