字幕组成品列表（Beta）
  • 写在前面
  • Android 平台
    • Game On! 游戏开发系列 - 031
      • Pie Noon - 1503060393
      • The Death of Base Game Activity - 1504030543
      • Surviving OpenGL Context Loss - 1504030546
      • WebP for Game Devs - 1504030547
      • Saved Games In-Depth (Part 1) - 1504070556
      • Saved Games In-Depth (Part 2) - 1504030548
      • Smaller Flipbook Textures with CRABBY - 1504030544
      • Google Tag Manager - 1504030545
      • Flatbuffers - 1505050794
      • Achievement Point Pointers - 1505050796
      • Frequency Scaling - 1505050797
      • Meet the Management APIs - 1501140367
      • Y U Ship Broken Games - 1505050795
    • Android 性能优化 - 088
      • Garbage Collection in Android - 1503170425
      • Performance Cost of Memory Leaks - 1503170424
      • Rendering Performance 101 - 1501130351
      • Understanding Overdraw - 1501130352
      • Understanding VSYNC - 1501130353
      • Tool - Profile GPU Rendering - 1501130354
      • Why 60fps? - 1501130355
      • Android UI and the GPU - 1501130356
      • Invalidations, Layouts, and Performance - 1501130357
      • Overdraw, Cliprect, QuickReject - 1501130358
      • Tool - Memory Monitor - 1501130363
      • Battery Performance 101 - 1501130364
      • Understanding Battery Drain on Android - 1501130365
      • Battery Drain and WakeLocks - 1501130366
      • Memory Performance 101 - 1504170661
    • I/O 2014 Android 开发专题 - 089
      • Activity Transitions - 1504020505
      • Building Apps For Android TV - 1504020520
      • Building great Android media experiences - 1504020510
      • Building a quality app from start to finish - 1504020515
      • App Indexing API - 1504020507
      • What's new in WebView - 1504010484
      • Bluetooth Low Energy - 1504010486
      • Building impressive Android media experiences - 1504010493
      • The next Generation of Authentication - 1504020497
      • Don't Alpha That Pixel! - 1504020523
      • NFC + HCE Your phone in an interactive world - 1504020509
      • Demystifying encodes and decodes of WebM - 1504020521
      • Google Cloud Messaging - 1504020524
      • Getting your Game on the Big Screen - 1504020518
      • I hear you like realtime memes - 1504020511
      • Offerize your App - 1504020506
      • Using the Android Job Scheduler - 1504020504
      • From Holo to Material - 1504020526
      • Under the Hood of Android Auto - 1504020501
      • Isolation for Android App Developers - 1504020498
      • Android Work - 1504010496
      • ExoPlayer: Adaptive video streaming on Android - 1504010489
      • Sample rates and resampling: Why can't we all just agree? - 1504010488
      • Drive Android API - 1504010485
    • Android Studio - 004
      • Layout Editor (Ep 3, Android Studio) - 1503290479
      • Introducing Gradle (Ep 2, Android Studio) - 1503170426
    • I/O 2014 Android 分发主题 - 091
      • Introduction to Google Play - 1504030534
      • Google Play: building your user community - 1504030535
      • Optimizing Apps for Education - 1504030536
      • Succeeding in Education Technology - 1504030530
      • Subscriptions Made Easy with Google Play - 1504030531
      • The world is your playground - go global with Google - 1504030533
      • Maximizing discoverability on Google Play - 1504030538
    • Android Auto - 003
      • Introduction to Android Auto - 1504130615
      • Android Auto Messaging - 1504130617
      • Android Auto Audio - 1504130616
    • Android Wear - 006
      • Designing for Android Wear - 1503210448
      • How We Customized Google Apps for Android Wear - 1503210450
      • Fullscreen apps for Android Wear - 1503210445
      • New Notification Features for Android Wear - 1503210446
      • Building Cloud-powered wearable Apps - 1503210449
      • An Introduction to Android Wear - 1503190435
      • Google I/O 2014 - Android Wear: The developer's perspective - 1503210442
      • Devoxx 2014 Interviews: Android Wear - 1503210440
      • DevBytes: Watch Faces for Android Wear - 1503210439
    • Android TV - 005
      • Using the Leanback library - 1504080588
      • Beach Buggy Racing Multiplayer with Nearby Connections (Play Services) - 1503060387
    • Android for Work - 106
      • Android for Work for Developers - 1503060390
      • App Configurations, Testing and Launchers - 1504110590
    • IO Bytes 2014 - Android - 066
      • Chrome Apps on Android and iOS - 1501080014
      • Perf Primer CPU, GPU and your Android game - 1501080017
  • Chrome 平台
    • IO Bytes 2014 - Chrome and Web - 067
      • Using the PageSpeed API - 1505070815
      • Fabulous Forms for the multi-device web - 1505070816
      • Testing multi-screen web pages - 1505070817
      • Responsive images today - 1505070819
      • Web Performance Testing at YouTube - 1505070828
      • Building sites for the multi-device web - 1505070820
      • Deep dive: Google Cloud Messaging for Chrome - 1505070827
  • Google 创业者资源
    • Coffee with a Googler - 012
      • Chat with Allen Huang of AndroidTV - 1503040384
      • Chat with Fred Chung about developer advocacy - 1503070395
      • Google Fit platform with Michelle Haq - 1503210443
      • Android Auto Product Manager Andrew Brenner - 1501120027
      • Chat with Francis Ma about Google Play services - 1501120028
    • Root Access For Startups - 077
      • What we learned building plug-ins for Android, with startup Magnet - 1503230453
      • How to use crowdfunding to your advantage, with startup Hale Devices - 1503280462
      • How to overcome customer objections when selling tech, with startup Guesswork - 1503280458
    • First Things First - 029
      • Getting started with Android: A crash-course in developing for Android - 1504120601
      • How to ask a question: conducting research for your startup - 1504120603
      • MVP Design Hacks: transform your hot idea into a validated prototype - 1504120602
      • Build something people want: Solving real problems - 1504120605
    • How I - 061
      • Use BigQuery to find my most valuable customers - 1504070573
      • Manage beta testing communities using Google Play - 1504070572
      • Use paper wireframing to build native prototypes - 1504070570
      • Used social media and $0 marketing to get 68 million users - 1504070568
      • Prep to fundraise with four questions - 1504070564
      • Validated my idea in 2 days (with no code) - 1504070562
      • Build open platforms on Android - 1504120596
      • Get cheap, automatic analytics for my business using BigQuery - 1504070571
      • Write press releases to get international media coverage - 1504070569
      • Test beta-product features using Google Apps - 1504070563
      • Use URL builder to measure ROI on social media - 1504070561
      • Use events to build DeadSocial's brand - 1504070557
      • Use BigQuery to visualize streaming data - 1503220452
      • Find, screen, and hire developers - 1503120406
      • Drive engagement with social challenges - 1504070558
  • 设计
    • DesignBytes - 017
      • Paper and Ink: The Materials that Matter - 1505050793
  • 云计算
    • DevBytes: Google Cloud Platform - 021
      • Powering the next killer app with the Google Cloud Platform - 1504210672
      • Introduction to Google Cloud Endpoints - 1504210675
      • The Beauty of Scale with Google Cloud Platform - 1504210678
    • Google Cloud Platform - Big Data - 105
      • GDELT & BigQuery: Understand the world - 1502200379
    • Uncategorized - 999
      • Introducing Google Cloud Platform Resources - 1501190370
  • Google 应用开发
    • Launchpad Online - 072
      • The Setup: Creating new apps using Google APIs - 1503190428
      • Listing your files in Google Drive - 1503190429
      • Customizing Google Analytics for your startup - 1503290473
      • The Launchpad Online series - 1503190427
      • Getting started with Google Analytics - 1503290472
      • Accessing Google Maps from a spreadsheet?!? - 1502220381
      • Change the world in 10 lines of code - 1503080398
    • Google Play Services - 054
      • Google Play services 6.1 - 1503290481
      • Google Play Services 7.0 - 1503200437
      • Google Play Services 6.5 - 1501080015
    • 谷歌地图 iOS SDK - 053
      • Maps Live: New Features in the Google Maps Mobile APIs for Android and iOS - 1504300777
    • Google 移动搜索开发 - 055
      • Is your app in the Google index? - 1504120598
      • Get more engaged users with Google Search for Developers - 1503070397
    • DevBytes: Google Cast - 020
      • Google Cast SDK for Android - 1504180666
      • Media Router Framework - Part 1 - Media Router API - 1504180667
      • Overview for Google Cast Receivers - 1504180664
      • Google Cast SDK for iOS - 1504180663
    • Getting Started with the Google Maps SDK for iOS - 035
      • Getting started with the Google Maps SDK for iOS, Part 1 - 1504270757
    • IO Bytes 2014 - Wearables - 070
      • Voice Driven GDK Glassware - 1505280836
    • Route 85 - 078
      • Introducing Route 85 - 1501120022
      • Quick Tip: Don't Default that Switch! - 1501190371
      • OpenInChrome on iOS, Part 1 - 1501120023
      • OpenInChrome on iOS, Part 2 - 1501120024
      • OpenInChrome on iOS, Part 3 - 1501120025
      • OpenInChrome on iOS, Part 4 - 1501120026
    • DevBytes 2014 - 019
      • Web Components - Template - 1505040789
      • Wearable DataLayer API - 1505050792
      • Using srcset for responsive images - 1505050790
      • The picture element for art direction - 1505050791
    • Uncategorized - 999
      • Sun Surveyor brings augmented reality to photographers using Google Maps APIs - 1504200668
      • Snappy travels with the Roads API - 1503060392
      • Easy Maps Apps in Java and Python - 1501140030
  • Google 广告平台
  • Polymer
    • Polycasts - 076
      • The Awesome Power of Auto-Binding Templates -- Polycasts #08 - 1502220382
      • Content Switcheroo with Core-Pages -- Polycasts #09 - 1502200380
      • Core Iconset -- Polycasts #02 - 1505040788
  • Web 平台
    • HTTP 203 - 062
      • Gotchas - 1501140368
      • Font Rendering - 1501080016
    • Web Components - 081
      • DevBytes: Web Components - Overview - 1504250709
  • 宣传视频
    • Uncategorized - 999
      • Google Developers - 1501150369
      • I/O Extended 2014 - Join me - 1502220383
  • Google 各类开发者会议
    • 2014 Chrome 开发者高峰会议 - 009
      • Keynote - Chrome Dev Summit 2014 (Darin Fisher) - 1503120407
      • TLS All the Things! - Security with Performance(Chris Palmer) - 1503140412
      • Let’s build some apps with Polymer!(Rob Dodson) - 1503150415
      • Day One Closing Remarks(Sundar Pichai) - 1503150417
      • Chrome Leadership panel - 1503160422
      • Fundamentals of Mobile Web Development(Matt Gaunt) - 1503150416
    • 2015 游戏开发者大会中 - 039
      • FlatBuffers - 1504150640
      • Games for Google Cast - 1504150637
      • Top 10 Things Android Game Developers Should Know v 3.0 - 1504150643
      • Automate Publishing for Google Play APIs - 1504150639
      • 3 Game Design Mistakes You're Making - 1504150636
      • Android TV - 1504150638
      • How to Go Viral Without Really Trying - 1504150641
    • Devoxx 2014 Interviews - 024
      • What's new in Android 5.0 Lollipop - 1504260740
      • Android Tools - 1504260743
      • BigQuery and user-defined functions - 1504260744
    • IO Bytes 2014 - 065
      • Dart in Google Cloud - 1505070810
      • Big genomic data on Google Cloud Platform - 1505070811
      • Easy International Checkout with Chrome - 1505070802
      • Google developer tools and APIs for iOS - 1503190436
      • Whet your appetite with IO Bytes - 1501080021
    • PlayTime@Shanghai - 095
      • 主题演讲 Chris Yerga - 1504060549
      • 如何成功地开发你的应用 Ellie Powers - 1504060550
      • 在Google上营利 Brahim Elbouchikhi - 1504060551
      • Playtime Shanghai event sizzle reel - 1504070552
    • Project Google I/O 2015 - 098
      • Project Tango Mobile 3D tracking and perception - 1506120857
      • Democratizing Education - 1506120868
      • Improve your Android app’s accessibility - 1506120864
      • Google Cloud Messaging 3.0 - 1506120844
      • Developers connecting the world through Google Play - 1506120862
  • 开源开放技术
    • Compressor Head - 013
      • The Trailer, Season 2 - 1503060385
      • Behind the Scenes - 1503210441
      • Arithmetic Compression (Ep 5, Compressor Head) Google - 1503070394
      • Introducing Compressor Head - 1502120372
      • Episode 1 (Variable Length Codes) - 1502120373
      • Episode 2 (The LZ77 Compression Family) - 1502120374
      • Episode 3 (Markov Chain Compression) - 1502120375
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  • 解说词中文版：

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  1. Google 创业者资源
  2. How I - 061

Used social media and $0 marketing to get 68 million users - 1504070568

PreviousUse paper wireframing to build native prototypes - 1504070570NextPrep to fundraise with four questions - 1504070564

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视频发布时间

2014年11月20日

视频介绍

视频推介语

暂无，待补充。

译者信息

翻译

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伍文其

Martin

--

1504070568

解说词中文版：

MARTIN KRCEK：我是Martin Krcek

我是Madfinger Games的市场营销总监

今天 我会教你怎么创造

一个680万玩家的庞大社区

其中一种方式是你可以去购买新的用户 新的玩家

但它是相当非常昂贵

第二种方式是创建自己的社区

这需要一些时间 但你将有

喜欢你的游戏的粉丝

在开始的时候 我们实际以零开始

但是我们创造了第一个游戏

我们在Facebook和其他

社交媒体 如Twitter Google＋上创建活动

此外 我们开设一个网页

来展示这是什么游戏

玩家数量开始缓慢地增长

之后我们给他们发送讯息

我们给他们推送通知

并为他们创建有趣的话题与事件

把他们带回到游戏 并与他们的朋友

分享这些游戏或事件

因此社区人数在这段时间开始增长

我们使用了两种类型的内容

其一是说游戏中有什么新的东西

而第二个 我们是用正在发生在我们身边

的现实生活的活动

例如 我们为僵尸做欧洲议会选举

他们走向议会

而且都聚焦于欧洲议会竞选

在足球世界杯期间

我们创作了非常有趣的视频

表示我们的角色也

踢足球 并正在享受这个比赛

每个星期 所有玩家都会回到我们的游戏

并玩我们游戏

而对于这一点 我们使用多种渠道 比如推送通知

向我们所有的用户发送消息

我们使用Facebook来发布和推广这些事件

与其他活动

在这一周中 社区中的所有人

在谈论这个周末将会有非常了不起的比赛

他们可以赢得一些在游戏中的货币

黄金或iPad 例如 在这个星期

因此 他们都期待着周末

而在周末 他们将到赛事中

并玩耍

几个星期前在欧洲

有规模盛大的欧洲议会选举

所以我们决定为我们的用户和玩家

带来一些有趣的东西

因此 我们创建了我们的僵尸

也前往欧洲议会

所以我们创建了一个活动

而且我们的用户可以到我们的网站

和投票哪个僵尸是在欧洲议会中最好的

我们为这次选举创造了商业游行

所以每个人都到了网站上

他们投票支持自己喜爱的僵尸 并观看电影

并与他们的朋友分享

所以在选举期间 我可以说这对大家是一个很好的话题

因为每个人都在谈论欧洲议会选举

而且我们给他们带来一些有趣的事情

这与我们的游戏有非常紧密的地联系

所以我们的社区会员很喜欢它

我们真的很着迷于从我们的Facebook页面

或官方网站得到他们的反馈

足球世界杯对我们来说是一个非常有趣的话题

因为它持续一个月的时间

我们有很多时间来思考

并为我们的玩家带来一些有趣的东西

所以每一天 我们从足球比赛中选取

有趣的事来发布一些活动 一些僵尸是足球球迷

其中一个僵尸在体育馆发了一张自拍

对我们来说所有的东西都是有趣的 这不仅是因为

粉丝 而是因为我们正在增加

用户数和玩家的数目

现在我们在Facebook有来自世界各地

超过680万的玩家以及110万的粉丝

庞大数目的玩家

可以为我们带来有趣的盈利

所以我们可以继续开发这个游戏并为玩家带来

有趣的东西

Madfinger Games's Martin Krcek describes how he creates engaging, timely content to build community and attract users (68 million of them). full playlist at .

http://www.madfingergames.comSee
http://goo.gl/Hgh5Zf
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